The Diamond Shop Guide to Cushion Cut Diamond
Cushion Cut diamonds are one of the most popular options for engagement rings. They’re a natural choice for antique and art deco-inspired styles.
Read More
How to Read a Diamond Certificate
The diamond certificate is an extremely important document, which is a blueprint of your diamond’s attributes and quality. The Diamond Shop's Dan R...
Read More
How Much Should I Spend On An Engagement Ring?
Well, congratulations — you’ve either asked her to marry you or you’re about to do so. Now your concern is, how much is a diamond engagement ring g...
Read More
The Cut Of Your Diamond
Of the Four C’s of diamond grading, the cut is the most important characteristic, and has the most influence overall on the diamond’s appearance.
Read More
What is an Eternity Ring?
An eternity ring is a symbol of enduring love which is usually gifted after marriage. LIke all rings, its circular shape represents endlessness, wh...
Read More
What is a Tiffany Setting?
The Tiffany mount or Tiffany setting is a popular and timeless setting for a diamond solitaire engagement ring, and showcases the beauty and brilli...
Read More
Choosing the Best Metal for Your Engagement Ring
Each precious metal has unique qualities, and your aesthetic, lifestyle and budget will all play a part in deciding which is right for your one-of-...
Read More
How To Pair A Unique Engagement Ring With A Wedding Band
Finding a wedding band that perfectly matches your engagement ring isn’t always straightforward. It’s a common problem, so we’ve put together a few...
Read More
Should I surprise her with a ring?
If you’re planning a surprise proposal, the question is whether to take the risk of choosing the ring in advance, or play it safe by collaborating ...
Read More
How Do I Know Her Ring Size?
How do you find out what size ring your girlfriend wears, if you can't ask her? The answer is: by being sneaky.
Read More
What is Rhodium Plating?
Rhodium is part of the platinum family of precious metals, and is 10 to 25 times more expensive than gold. This silver-coloured, highly reflective ...
Read More
Do we have to wear matching wedding bands?
it's completely up to you and your spouse whether you wear matching wedding bands, coordinated wedding bands, or completely different styles. What ...
Read More
The Star of New Zealand: NZ's Million Dollar Diamond
In 2006, The Diamond Shop made headlines by selling New Zealand’s first million-dollar diamond; the 20-carat Star of New Zealand.
Read More
The secret language of jewels
We've all heard that diamonds are forever, but did you also know that amethysts are for wisdom? Read on to discover the symbolism behind some of yo...
Read More
Wedding Rings:
Trends For Women.
Just like home decor, art and fashion, jewellery also goes through design trends. Some historical examples include Victorian…
Read More
How To Buy Your Engagement Ring Tax-Free
If you’re shopping for an engagement ring, and you love to travel, we have excellent news. You could save up to 15% of the price of your ring just ...
Read More
10 Reasons To Avoid Mall Jewellery Stores
There are plenty of reasons you may be tempted to shop at mall jewellery stores. Here are 10 reasons why you deserve better.
Read More

Why Shop with Us?

Aside from providing over 24 years of exceptional service,
we proudly offer a range of unique benefits to our customers, like:

handmade in NZ

Our custom engagement rings are made to order by highly skilled New Zealand jewellers and diamond setters.

Fully certified
by GIA

Every diamond comes with an evaluation certificate from GIA, one of the world’s leading diamond grading laboratories.

Free lifetime

All jewellery purchased from The Diamond Shop comes with free lifetime professional cleaning.
Just bring it into the store and our friendly staff will take care of it!


Our CEO was invited to act as an industry consultant to the New Zealand government on the Kimberley Treaty, and we were proud to be the first jeweller in NZ to also sign the Rapaport Pledge for Ethical Jewellery. We conduct regular audits to ensure that our diamond suppliers keep living up to our strict ethical requirements.

Diamond Price

If we don't have the diamond you want in stock, we'll source it for you at a better price than any NZ competitor.

30 day money
back returns

We offer a 30 day no-cost return policy for items in their original condition with all original purchase documentation.


Your order includes an insurance certificate, providing a detailed description and valuation for any future claims.

The Diamond
Shop Warranty

Our generous two-year warranty covers any manufacturing defects.